This contract expires in 328 days (Sep 17, 2027).

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KETCHUM INC. - OUTREACH TO ENCOURAGE ENROLLMENT IN MEDICARE LOW INCOME PROGRAMS

PIID: 75FCMC23F0001
Signed Date: Sep 14, 2023Effective Date: Sep 14, 2023End Date: Closes in 328 days
Award $
$46.1M
Vendor
KETCHUM INC.
NAICS
541810
Signed Date
Sep 14, 2023

Key Details

Dollars Obligated
$46.1M
Base & All Options
$75.8M
Awarding Sub-Agency
Centers for Medicare and Medicaid Services
Parent IDIQ (PIID)
75FCMC18D0044
Product Service Code
R426 - SUPPORT- PROFESSIONAL: COMMUNICATIONS
Extent Competed
FULL AND OPEN COMPETITION
Number of Offers
4
Place of Performance
WASHINGTON, DC

Description

OUTREACH TO ENCOURAGE ENROLLMENT IN MEDICARE LOW INCOME PROGRAMS

Context & Analysis

On Sep 14, 2023, Department of Health and Human Services obligated $46,080,606.64 to KETCHUM INC. for outreach to encourage enrollment in medicare low income programs. The award is classified under NAICS 541810 — ADVERTISING AGENCIES. Competition extent: full and open competition with 4 offers received. Performance is located in WASHINGTON, DC. The contract is scheduled through Sep 17, 2027 — approximately 11 months remaining. This award is one of several similar procurements from Department of Health and Human Services under NAICS 541810 — related awards are listed below.

Market context

Recompete outlook
Ends Sep 17, 2027, in 11 months. Recompete signal as of Oct 18, 2026: 49/100, combining time to the end date, the incumbent's history with this agency, whether the award was competed, and its size.
Competition
Competed, with 4 offers. 100% of 31 awards in this market (Department of Health and Human Services awards in NAICS 541810 over the last 3 years) were competed; median 2 offers.
Award size
At $46.1M, this award is larger than three in four of the 32 priced Department of Health and Human Services awards in NAICS 541810 over the last 3 years (median $863K).
Incumbent at this agency
KETCHUM INC. has 4 other awards from Department of Health and Human Services, totalling $118.1M, 2022–2026.
Largest vendors in this market

By obligations, Department of Health and Human Services awards in NAICS 541810 over the last 3 years.

Computed from USAspending award data on Oct 18, 2026.

Contractor Information

Contractor: KETCHUM INC.
UEI: CZJKHV86FSB2
Location: WASHINGTON, DC
View Full Record on USASpending.gov

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