NAICS hierarchy: 54541541954191541910
U.S. Industry

NAICS 541910 — MARKETING RESEARCH AND PUBLIC OPINION POLLING

Federal contract awards classified under NAICS code 541910 (MARKETING RESEARCH AND PUBLIC OPINION POLLING) cover 182 unique federal contracts (216 total action records) from USASpending.gov. The top contractors, awarding agencies, and geographic concentration below are aggregated from the highest-value awards in this market — the right view for sizing competition and identifying incumbents.

Unique Contracts
182
216 total actions
Top Contracts $
$677.8M
sampled
Top Contractors
10
Awarding Agencies
10

Top Contractors in NAICS 541910

Largest recipients of federal contract dollars in this NAICS code (ranked by total obligated value). These are the incumbent competitors to know if you sell into this market.

Top Awarding Agencies

Federal agencies that obligate the most spending in NAICS 541910. Click any agency to see its full contract portfolio, top contractors, and sub-agencies.

Geographic Concentration

States where NAICS 541910 contract work is performed, ranked by total obligated value. Useful for sizing the local market and identifying state-level competitors.

StateAwardsTotal Obligated
DC35$168.6M
MD12$87.1M
IL3$51.6M
GA4$23.3M
CA11$18.3M
VA15$13.7M
NJ3$10.4M
MN1$6.6M
MO1$2.9M
WI1$2.8M

Most Recent Awards

GALLUP, INC.

PARTICIPANT ASSISTANCE PROGRAM CUSTOMER SATISFACTION SURVEY

1605C125F00040Department of LaborSigned Mar 3, 2026
$587,249.81

ALAN S. NEWMAN ASSOCIATES, INC.

MEDICARE BENEFICIARY RESPONDENT PANEL TASK ORDER

75FCMC22F0002Department of Health and Human ServicesSigned Mar 3, 2026
$4.1M

HEART AND MIND STRATEGIES LLC

SIN: 874 1CONTRACTORS SHALL PROVIDE EXPERT ADVICE AND ASSISTANCE IN SUPPORT OF AN AGENCY'S MISSION-ORIENTED BUSINESS FUNCTIONS. SERVICES COVERED BY THIS SIN INCLUDE: MANAGEMENT OR STRATEGY CONSULTING, INCLUDING RESEARCH, EVALUATIONS, STUDIES, ANALYSES, SCENARIOS/SIMULATIONS, REPORTS, BUSINESS POLICY AND REGULATION DEVELOPMENT ASSISTANCE AND STRATEGY FORMULATION. * FACILITATION AND RELATED DECISION SUPPORT SERVICES * SURVEY SERVICES, USING A VARIETY OF METHODOLOGIES, INCLUDING SURVEY PLANNING, DESIGN, AND DEVELOPMENT; SURVEY ADMINISTRATION; DATA VALIDATION AND ANALYSIS; REPORTING, AND STAKEHOLDER BRIEFINGS *ADVISORY AND ASSISTANCE SERVICES IN ACCORDANCE WITH FAR 37.203 NOTE: CONSULTING SERVICES WHERE THE PREPONDERANCE OF WORK IS SPECIFICALLY COVERED UNDER OTHER PSS SINS OR GSA SCHEDULES ARE NOT PERMITTED UNDER THIS SIN. NOTE: LEGAL, CONSULTING, AND AUDIT SERVICES PERTAINING TO FINANCIAL MATTERS ARE NOT COVERED UNDER THIS SIN. REFER TO 520 SINS. CONSULTING SERVICES RELA

GS00F396GAGeneral Services AdministrationSigned Mar 2, 2026

GREAT LAKES MARKETING ASSOCIATES INC

FEDERAL SUPPLY SCHEDULE CONTRACT

GS07F0544YGeneral Services AdministrationSigned Mar 2, 2026

MATHEMATICA INC.

IGF::CT,CL::IGF FEDERAL EVALUATION OF SELECTED PROGRAMS FOR EXPECTANT AND PARENTING YOUTH FOR THE OFFICE OF ADOLESCENT HEALTH (OAH)

HHSP233201450026ADepartment of Health and Human ServicesSigned Mar 2, 2026
$10.3M

All Unique Contracts in NAICS 541910

Showing 182 unique contracts (one entry per PIID, deduped from modifications) sorted by total dollars obligated.

Showing 93-115 of 182 results
FIRM FIXED PRICENO SET ASIDE USED.

APPLIED MEMETICS, LLC

MONITORING PANELS WITH FOLLOW-UP INTERVIEWS IN LEBANON, SUDAN, AND THE WEST BANK

U.S. Agency for Global Media95170024K0434$36,484.5
FIRM FIXED PRICENO SET ASIDE USED.

EDISON MEDIA RESEARCH INC

SURVEY IN GEORGIA

U.S. Agency for Global Media95170024K0492$35,838
FIRM FIXED PRICENO SET ASIDE USED.

APPLIED MEMETICS, LLC

LEBANON SURVEY

U.S. Agency for Global Media95170024K0491$35,472.6
FIRM FIXED PRICENO SET ASIDE USED.

MOBILE ACCORD INC

IRAN NS QT

U.S. Agency for Global Media95170023K0509$35,033
FIRM FIXED PRICENO SET ASIDE USED.

APPLIED MEMETICS, LLC

CUBA SURVEY

U.S. Agency for Global Media95170024K0482$32,840.56
FIRM FIXED PRICENO SET ASIDE USED.

MOBILE ACCORD INC

SUDAN NATIONALLY-REPRESENTATIVE SURVEY RESEARCH

U.S. Agency for Global Media95170024K0484$31,729.5
FIRM FIXED PRICENO SET ASIDE USED.

CAPITAL ECONOMICS (N.A.) LIMITED

IT AND TELECOM - SERVICE DELIVERY SUPPORT SERVICES: ITSM, OPERATIONS CENTER, PROJECT/PM (LABOR)

Department of Commerce1331L522P13210039$31,165
FIRM FIXED PRICENO SET ASIDE USED.

M&C SAATCHI WORLD SERVICES LLP

BPA CALL ORDER FOR TASK AREA QUAL FOR THE MYANMAR IDI QL.

U.S. Agency for Global Media95170024K0442$29,025
FIRM FIXED PRICE

GALLUP, INC.

VENDOR: GALLUP CONTRACT #: 6973GH-23-D-00089 TASK ORDER/CLIN #: 6973GH-23-F-01585 IT SYSTEM? YES/NO: NO SYSTEM NAME OR N/A: N/A SELECT DEVELOPMENT/O&M/ENHANCEMENT OR N/A: N/A SPECIFIC PROGRAM OFFICE: ACQ-1 SPECIFIC DESCRIPTION OF WO

Department of Transportation6973GH24F01187$28,897.5
FIRM FIXED PRICESMALL BUSINESS SET ASIDE - TOTAL

BAE URBAN ECONOMICS, INC.

X:NOGRN, SERVICE, FAIR MARKET VALUE (FMV) RENTAL ANALYSIS, PARAMOUNT RANCH, SANTA MONICA MOUNTAINS NRA (SAMO), CA 91301.

Department of the Interior140P8625P0031$28,200
FIRM FIXED PRICENO SET ASIDE USED.

MOBILE ACCORD INC

BPA CALL ORDER FOR TANZANIA NATIONALLY-REPRESENTATIVE MEDIA SURVEY

U.S. Agency for Global Media95170024K0405$27,380.93
FIRM FIXED PRICENO SET ASIDE USED.

GALLUP, INC.

BPA CALL ORDER EASTERN UKRAINE REGIONALLY-REPRESENTATIVE MEDIA SU

U.S. Agency for Global Media95170024K0445$26,215.85
FIRM FIXED PRICENO SET ASIDE USED.

GORBI EURASIA LTD

CENTRAL ASIA MIGRANTS IN RUSSIA - IN-DEPTH INTERVIEWS

U.S. Agency for Global Media95170024K0427$26,125
FIRM FIXED PRICENO SET ASIDE USED.

YOUGOV AMERICA INC

ACCOUNT MANAGEMENT, PLANNING, AND MAINTENANCE FOR ONLINE CROWD-SOURCED SURVEYS OF INDIVIDUALS WITH AND WITHOUT ANXIETY

Department of Health and Human Services75N95B21P00127$24,999
FIRM FIXED PRICENO SET ASIDE USED.

YOUGOV AMERICA INC

[25-008510] SOCIAL DETERMINANTS OF OBESITY AND CARDIOVASCULAR RISK LAB REQUIRES ACCESS TO PROPRIETARY ONLINE ANALYSIS PLATFORM IN ORDER TO ADVANCE OUR UNDERSTANDING OF COMPLEX MECHANISMS TO IMPROVE HEALTH AND WELL-BEING

Department of Health and Human Services75N92025P00173$24,900
FIRM FIXED PRICENO SET ASIDE USED.

M&C SAATCHI WORLD SERVICES LLP

TASK AREA QUALITATIVE BALTICS STATES IN-DEPTH INTERVIEWS CALL ORDER

U.S. Agency for Global Media95170024K0358$23,974.07
FIRM FIXED PRICENO SET ASIDE USED.

MOBILE ACCORD INC

MULTI-COUNTRY SUB-SAHARAN AFRICA - FOCUS GROUP

U.S. Agency for Global Media95170024K0465$15,354.25
FIRM FIXED PRICENO SET ASIDE USED.

MEDTEL OUTCOMES LLC

REHAB PATIENT SURVEYS - MEDTEL OUTCOMES - 03/31/2024 - 09/30/2024

Department of Veterans Affairs36C26224P1047$14,890
FIRM FIXED PRICENO SET ASIDE USED.

EVRIMA RESEARCH LLC

MENA SURVEY

U.S. Agency for Global Media95170024K0362$14,000
FIRM FIXED PRICENO SET ASIDE USED.

GORBI EURASIA LTD

MONITORING PANELS IN RUSSIA, AND UKRAINE

U.S. Agency for Global Media95170024K0379$13,000
FIRM FIXED PRICENO SET ASIDE USED.

EVRIMA RESEARCH LLC

QUALITATIVE STUDY FOR LAOTIAN SERVICE

U.S. Agency for Global Media95170024K0440$13,000
FIRM FIXED PRICESMALL BUSINESS SET ASIDE - TOTAL

CUSTOM SURVEY SOLUTIONS, INC

PURCHASE ORDER FOR HCAHPS SURVEY SERVICES

Department of Health and Human Services75H70624P00140$12,000
FIRM FIXED PRICENO SET ASIDE USED.

EVRIMA RESEARCH LLC

NORTH MACEDONIA

U.S. Agency for Global Media95170024K0364$10,230
FIRM FIXED PRICENO SET ASIDE USED.

GORBI EURASIA LTD

TASK AREA QUALITATIVE UKRAINE FOCUS GROUPS CALL ORDER

U.S. Agency for Global Media95170024K0360$7,000
FIXED PRICE WITH ECONOMIC PRICE ADJUSTMENTNO SET ASIDE USED.

STRATEGIC RESEARCH INSIGHTS INC

EO14042 THIS CONTRACT INCLUDES THE FEDERAL ACQUISITION REGULATION (FAR) CLAUSE 52.223-99 ENSURING ADEQUATE COVID-19 SAFETY PROTOCOLS FOR FEDERAL CONTRACTORS - FEDERAL SUPPLY SCHEDULE CONTRACT

General Services Administration47QRAA22D009F0
Data sourced from USASpending.gov. Updated daily. U.S. Industry level NAICS code 541910 — parent codes: 54, 541, 5419, 54191