USCG/CG-HCASBOver $100M

Advertising Services

Forecast ID: F2025072206

Forecast details

Agency
DHS
Component
USCG/CG-HCA
Estimated value
Over $100M
Set-aside
SB
Contract type
Firm Fixed Price
Vehicle
GSA Schedule
Competition
Follow-on to Existing Contract
Anticipated award
Q4 2026
Estimated solicitation release
March 16, 2026
Requirements contact
(206) 815-2402

Requirement

The U.S. Coast Guard requires advertising services to support its military recruiting objectives. Services include media purchasing, creative asset production, social media content management, website services, brand management, and outreach support.

About this market

Department of Homeland Security awards in NAICS 541810 over the last 3 years.

Typical award size
The median award was $2.7M; the middle half ran from $639K to $9.0M (23 priced awards).
Competition
91% of 23 awards were competed; median 1 offers.
Largest vendors
Largest recent awards
Recompete pipeline
4 contracts of $100K or more in this market end between 90 days and 18 months from now.

Computed from USAspending award data on Oct 27, 2026.

This is a planning forecast, not a solicitation. Dates, values, and set-asides are agency estimates and can change before the official RFP is posted on SAM.gov.