This contract expires in 35 days (Nov 30, 2026).
GSD&M LLC - PROVIDE ALL LABOR, EQUIPMENT, MATERIALS, SUPPLIES, TOOLS, TRAVEL AND ALL ITEMS NECESSARY TO MAINTAIN A LEADS DATA PROCESSING SYSTEM THAT ELECTRONICALLY CAPTURES, TRACKS, TRANSMITS, FULFILLS, AND REPORTS ALL RECRUITING LEADS FOR AND TO AFAC TF.
Key Details
Description
PROVIDE ALL LABOR, EQUIPMENT, MATERIALS, SUPPLIES, TOOLS, TRAVEL AND ALL ITEMS NECESSARY TO MAINTAIN A LEADS DATA PROCESSING SYSTEM THAT ELECTRONICALLY CAPTURES, TRACKS, TRANSMITS, FULFILLS, AND REPORTS ALL RECRUITING LEADS FOR AND TO AFAC TF.
Context & Analysis
On Nov 22, 2024, Department of Defense obligated $44,558,810 to GSD&M LLC for provide all labor, equipment, materials, supplies, tools, travel and all items necessary to maintain a leads data processing system that electronically captures, tracks, transmits, fulfills, and repor…. The award is classified under NAICS 541810 — ADVERTISING AGENCIES. Competition extent: full and open competition. Performance is located in AUSTIN, TX. The contract is scheduled through Nov 30, 2026 — approximately 1 months remaining. This award is one of several similar procurements from Department of Defense under NAICS 541810 — related awards are listed below.
Market context
- Recompete outlook
- Ends Nov 30, 2026, in 35 days. Recompete signal as of Oct 18, 2026: 60/100, combining time to the end date, the incumbent's history with this agency, whether the award was competed, and its size.
- Competition
- Competed. 82% of 79 awards in this market (Department of Defense awards in NAICS 541810 over the last 3 years) were competed; median 3 offers.
- Award size
- At $44.6M, this award is larger than three in four of the 92 priced Department of Defense awards in NAICS 541810 over the last 3 years (median $656K).
- Incumbent at this agency
- GSD&M LLC has 5 other awards from Department of Defense, totalling $150.6M, 2022–2025.
- Largest vendors in this market
By obligations, Department of Defense awards in NAICS 541810 over the last 3 years.
- DDB CHICAGO INC. — 14 awards, $840.6M
- OMNICOM GROUP INC. — 7 awards, $177.9M
- WUNDERMAN THOMPSON LLC — 2 awards, $127.9M
- WPP PLC — 32 awards, $119.7M
- THE INTERPUBLIC GROUP OF COMPANIES INC — 1 award, $30.5M
Computed from USAspending award data on Oct 18, 2026.
Contractor Information
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