LOUISIANA ASSOCIATION OF BROADCASTERS - NCSA,NON-COMMERCIAL SUSTAINING ANNOUNCEMENTS, BROADCASTS IN MARKETS LARGE-SMALL, GIVING PRIORITY TREATMENT FOR AVAIL. AIRTIME, RECEIVING REPEATED AIR-TIME THROUGH A CAMPAIGN. INTENDED TO HELP GOVERNMENT AGENCIES DELIVER PUBLIC MESSAGES AFFORDABLY.

PIID: W912NR24C0002Solicitation ID: W912NR24R0045

Signed Date: Dec 4, 2025Effective Date: Dec 27, 2023End Date: Closes in 159 days

Award $

$747K

Vendor

LOUISIANA ASSOCIATION OF BROADCASTERS

NAICS

541810

Signed Date

Dec 4, 2025

Key Details

Dollars Obligated

$747,000

Base & All Options

Awarding Agency

Department of Defense

Awarding Sub-Agency

Department of the Army

NAICS Code

541810 - ADVERTISING AGENCIES

Product Service Code

R701 - SUPPORT- MANAGEMENT: ADVERTISING

Extent Competed

NOT COMPETED

Number of Offers

Place of Performance

BATON ROUGE, LA, 708010003, CD-LA-06

Description

NCSA,NON-COMMERCIAL SUSTAINING ANNOUNCEMENTS, BROADCASTS IN MARKETS LARGE-SMALL, GIVING PRIORITY TREATMENT FOR AVAIL. AIRTIME, RECEIVING REPEATED AIR-TIME THROUGH A CAMPAIGN. INTENDED TO HELP GOVERNMENT AGENCIES DELIVER PUBLIC MESSAGES AFFORDABLY.

Context & Analysis

On Dec 4, 2025, Department of Defense obligated $747,000 to LOUISIANA ASSOCIATION OF BROADCASTERS for ncsa,non-commercial sustaining announcements, broadcasts in markets large-small, giving priority treatment for avail. airtime, receiving repeated air-time through a campaign. intended to help governme…. The award is classified under NAICS 541810 — ADVERTISING AGENCIES and issued as a firm fixed price contract. Competition extent: not competed with 1 offer received. The procurement used a NO SET ASIDE USED. set-aside. Performance is located in BATON ROUGE, LA. The contract is scheduled through Dec 28, 2026 — approximately 5 months remaining.