Go/No-Go Decisions

What is a Go/No-Go Decision?

A Go/No-Go decision determines whether your organization should pursue an RFP. Not every opportunity is worth the effort—this decision helps you focus resources on winnable work.

Making the Decision

Accessing Go/No-Go

1. Open the RFP detail page
2. Click Go/No-Go Decision in the actions area
3. Review the evaluation criteria
4. Make your decision

Evaluation Factors

Consider these factors when deciding:

Strategic Fit

• Does this align with your business goals?
• Is this your target market/client?
• Will this help you grow strategically?

Competitive Position

• Do you have relevant experience?
• Are you the incumbent?
• Do you have relationships with the client?

Resource Availability

• Do you have the team to deliver?
• Is the timeline realistic?
• Can you commit the required resources?

Financial Viability

• Is the budget range acceptable?
• Are the payment terms workable?
• Is the profit margin sufficient?

Win Probability

• What's your realistic chance of winning?
• Do you meet all mandatory requirements?
• How strong is the competition?

Recording Your Decision

Go Decision

If you decide to pursue:

1. Select Go
2. Add notes about why you're pursuing
3. Assign a proposal lead
4. Set internal milestones

No-Go Decision

If you decide not to pursue:

1. Select No-Go
2. Record the primary reason
3. Add any notes for future reference

Common No-Go reasons:

• Outside core competencies
• Insufficient time to respond
• Budget too low
• Better opportunities available
• Missing required qualifications

Benefits of Tracking Go/No-Go

1. Better resource allocation - Focus on winnable work
2. Historical data - Learn what opportunities you win
3. Team alignment - Clear decision-making process
4. Win rate improvement - Stop pursuing poor-fit RFPs

Go/No-Go Meeting

For significant opportunities, hold a Go/No-Go meeting:

1. Gather key stakeholders
2. Review the RFP analysis
3. Discuss each evaluation factor
4. Make a collective decision
5. Document the outcome in Propivix

Analytics

Track your Go/No-Go patterns in Analytics:

• Pursuit rate by client/industry
• Win rate for Go decisions
• Common No-Go reasons
• Resource utilization

Next Steps

After a Go decision:

• Create a proposal
• Assign team members